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ITNET
Research indicates that whilst the vast majority of organisations believe customer relationship management will benefit their business, a significant number do not understand what CRM is and have no current strategy to implement it.
The CRM outsourcing market is dynamic and rapidly changing, and is expected to grow from $23 billion in 1999 to just over $75 billion in 2004 (source: IDC, Nelson Hall).
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Consultants' Advisory 2001
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