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Pat Sweet reports on our latest client survey which finds that their enthusiasm for online technology remains undimmed.
Portals and web services lead online march - Part 3 | Part 1 | Part 2
In the future, use of online technology looks set to rise substantially. In two years’ time, for instance, 84% of those polled expect to be conducting both recruitment and customer service operations online, while 82% plan to handle procurement processing in this way. The proportion of companies intending to use the web for B2B marketing is set to double – up from 32% currently to a projected 66% within two years.
Not only are organisations making more use of online working, they are also doing so in a greater variety of ways. Virtually all (98%) say that customers can contact them via email on their corporate website, and 60% also offer a web forms facility.
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Consultants' Advisory 2002
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