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Strategic alliances have become an essential business aid but you can end up partnering with competitors. Adrian Boucher reports.
Calling a truce - Part 2 | Part 1
Alliance management
Over the past 10 years – during which time the theory and practice of strategic alliance formation and management has been refined – several clear themes or critical factors for success (and failure) have emerged.
The following list is indicative, rather than exhaustive:
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Consultants' Advisory 2003
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